Join us for a free one-day workshop for educators at the Japanese American National Museum, hosted by the USC U.S.-China Institute and the National Consortium for Teaching about Asia. This workshop will include a guided tour of the beloved exhibition Common Ground: The Heart of Community, slated to close permanently in January 2025. Following the tour, learn strategies for engaging students in the primary source artifacts, images, and documents found in JANM’s vast collection and discover classroom-ready resources to support teaching and learning about the Japanese American experience.
Yim, "An overview of public relations in Hong Kong and its political, economic and cultural context," 2002
USC thesis in Public Relations.
August 24, 2009
Yeung Iris Yim, M.A.
Abstract (Summary)
The purpose of this thesis is to help would-be practitioners as well as those who are based outside Hong Kong but represent firms doing business in China to better understand the territory and the local public relations industry.
The thesis is divided into three parts. The first part is an overview of Hong Kong's history, local government, economy, culture and media.
The second part is an introduction and analysis of the local public relations industry in terms of market share, challenges facing Western public relations firms and practitioners and the 1997 handover's impacts on public relations practice.
Lastly, three case studies with an emphasis on investor relations, customer relations and crisis communication are included to give a more detailed view of what it is like to practice public relations there.
Advisor: Blake, Deborah
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October 20, 2024
October 20, 2024
Please join us for the Grad Mixer! Hosted by USC Annenberg Office of International Affairs, Enjoy food, drink and conversation with fellow students across USC Annenberg. Graduate students from any field are welcome to join, so it is a great opportunity to meet fellow students with IR/foreign policy-related research topics and interests.
RSVP link: https://forms.gle/1zer188RE9dCS6Ho6
Events
Wednesday, November 20, 2024 - 3:00pm
Hosted by USC Annenberg Office of International Affairs, enjoy food, drink and conversation with fellow international students.
Thursday, November 7, 2024 - 4:00pm
Join us for an in-person conversation on Thursday, November 7th at 4pm with author David M. Lampton as he discusses his new book, Living U.S.-China Relations: From Cold War to Cold War. The book examines the history of U.S.-China relations across eight U.S. presidential administrations.