Location: USC Annenberg School for Communication and Journalism
3502 Watt Way ASC G24
Pandas at the San Diego Zoo, the 2008 Olympics Games and Chinese state media on Youtube all have one thing in common: they are displays of Chinese “soft power” that aim to foster positive views of China among foreigners. These are only a few high-profile examples of a campaign to challenge existing perceptions about China and win hearts and minds around the world.
USCI's online courses enable teachers to learn not just about East Asia, but about how they might bring East Asia to their own students.