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Video: China’s Efforts To Build Its Soft Power

Political scientist Stan Rosen evaluates whether or not China’s soft power has grown in recent years.

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China has invested heavily in strengthening its cultural industries, its media industries, and in promoting study of the Chinese language and Chinese culture. Political scientist Stan Rosen has long studied China’s efforts, particularly in film. In this talk he’ll examine what soft power is and how it works and discuss Chinese efforts to acquire more of it. Rosen will conclude with an evaluation of whether or not China’s soft power has grown in recent years.

This video is also available on the USCI YouTube Channel.

About the Speaker

Stanley Rosen, a member of the USC U.S.-China Institute’s executive committee, is a professor of political science. He is editor, along with Kingsley Edney and Ying Zhu of the forthcoming book Soft Power with Chinese Characteristics: China’s Campaign for Hearts and Minds (Routledge, 2019). Among his earlier edited books are Chinese Politics: State, Society and Market (with Peter Gries), Art, Politics and Commerce in Chinese Cinema (with Ying Zhu), and On Socialist Democracy and the Chinese Legal System (with Jonathan Unger and Anita Chan). He’s the author of Red Guard Factionalism and the Cultural Revolution in Guangzhou and many articles and book chapters. He is the co-editor of the journal Chinese Education and Society.

Click here for the event listing.

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Events

March 27, 2019 - 4:30pm
Los Angeles, California

Michael Dunne, author of American Wheels: Chinese Roads, will focus on General Motors in China since 1989. The discussion will be followed by a short introduction to the Mark L. Moody collection at the USC East Asian Library. 

April 9, 2019 - 4:00pm
Los Angeles, California

Please join the USC U.S.-China Institute for a screening of an episode of the Assignment: China series on American media coverage of China. This episode focuses on the work of journalists covering the massive demonstrations that rocked Beijing in spring 1989. Followed by a Q&A with USCI's Mike Chinoy, who covered the demonstrations for CNN.